India to exhibit tribal arts and crafts in 75 countries
The Tribal Ministry, together with the Ministry of Foreign Affairs, will open an exclusive exhibition space to promote IG-branded tribal arts and crafts products in 75 countries.
The 75 countries where the Indian mission will provide exclusive space to promote tribal arts and crafts include Jamaica, Ireland, Turkey, Kenya, Mongolia, Israel, Finland, France and Canada, Singapore , Russia, the United States, Indonesia, Greece and Cyprus.
TRIFED (Tribal Co-operative Marketing Development Federation of India), a nationwide cooperative body under the administrative control of the Department of Tribal Affairs, is establishing 75 such exhibition spaces in these 75 Indian embassies in the 90 next few days, said a senior TRIFED officer.
The first Tribal Arts Corner was opened at the Indian Embassy in Bangkok, Thailand on the occasion of Independence Day. Its exhibition space promotes IG-branded tribal arts and crafts products in addition to natural and organic products.
TRIFED has already shared the catalogs and brochures that showcase the richness and variety of tribal products with almost all Indian missions and embassies.
“India has a rich heritage of indigenous products, be it handicrafts, looms and other products. As a national hub agency, TRIFED has worked hard to help market and promote the indigenous products that tribal groups across the country have produced for centuries, ”said a senior tribal ministry official.
Earlier in February this year, the Department of Tribal and External Affairs organized an Indian Tribal Conclave (Aadi Mahotsav) to present the rich tribal heritage to an international audience.
The event was well received and brought together more than 120 diplomats from over 30 foreign missions. The dignitaries included diplomats from countries such as Taipei, Indonesia, Bangladesh, Myanmar, Malaysia, Bolivia, Zambia, Finland, Poland, Brazil, Egypt, Costa Rica, Cambodia, Kenya, Malta, Philippines, Laos, Tunisia, Croatia, Togo, Afghanistan, United States, Ghana, Turkey, Uzbekistan, United Kingdom, Iran and France. In addition, delegates from international organizations, including UNHCR and UNDP, also attended the festival.